About Iain MacNeil

Hi! I’m Iain. Nice to meet you.

I am a copywriter, video editor, content marketer, digital strategist, and all-around multimedia storyteller with over 10 years of experience from Montreal, Quebec, Canada.

As a graduate of Concordia University’s Creative Writing program, my main focus in any marketing task is to develop a clear and compelling story within any brand’s voice. I believe providing an emotional connection to the target audience is how organizations stand out, become memorable when there’s so much competition for the average person’s time and attention.

In order to develop a story, a strategy, and content that resonates with the desired audience, I like to leverage analytics wherever I can. Storytelling and content marketing is highly subjective. We might like how something sounds or looks in a meeting, but if the stats show us people aren’t engaging with it, we need to make adjustments, and integrate any research available to us to refine our approach.

As a teammate and an employee, my philosophy boils down to, “Let’s try it.” There’s no such thing as a bad idea. Stepping out of our comfort zones is the best way to grow.

I like to think of myself as a prolific writer, a resilient problem solver, and someone who leads by example.

Outside of work, I am passionate about cooking, riding my bike, swimming, reading, cinema, skateboarding, basketball, video games, and exploring anything that piques my creativity.

If you’re interested in learning more about my skills and experience, please don’t hesitate to reach out!

Best regards,

Iain MacNeil
(438) 580-6886
iainf.macneil@gmail.com